In today’s competitive business landscape, brand recognition and recall is crucial to the success of your company. Embroidery is a proven marketing tool that can be used on a variety of clothing and accessories to help your business stand out from the competition, while fostering a stronger sense of loyalty among your customers and clients.
Embroidery has long been a popular way to add decorative flourishes to textiles, adding a professional look that is ideal for business apparel and team uniforms. The beauty of embroidery is that it creates a high-quality, lasting finish that will continue to show off your brand for decades to come.
When it comes to promotional items, embroidered items like t-shirts and hats are some of the most effective at increasing brand awareness and building customer loyalty. The reason for this is that logo printed t-shirts and hats are like walking billboards that will display your brand name, message or image to everyone who sees them. In fact, according to research from the Advertising Specialty Institute (ASI), a piece of branded outerwear can generate up to 6,100 impressions over its lifetime, with T-shirts and hats generating a similar amount of exposure.
Branded t-shirts and hats are great giveaway items at trade shows, fundraisers or corporate events. However, they can also be given to your best customers and clients as a way to say “thank you” for their loyalty or business. This can be especially helpful for new or emerging brands that may need a boost in visibility or brand recognition.
Embroidered hats and other apparel are also a great option for service businesses, such as landscaping or electricians, who will often be working at people’s homes. By wearing embroidered work shirts and hats, your employees can be instantly identified as representatives of your business, and will project a sense of professionalism that will set you apart from the competition.
Promotional items are also a popular choice for educational institutions, such as colleges and universities, to hand out at orientation events to welcome new students or to give to current students as a reminder of their school community. Embroidery is an excellent way to promote the school brand, while still keeping costs low and creating an attractive, lasting item that students will want to keep with them.
Embroidered t-shirts, hats and other apparel are the perfect way to increase visibility for your brand, message or image. By choosing a unique, high-quality embroidery style to display your brand, you will ensure that your customers and prospects notice your company and remember it for years to come. If you are interested in learning more about how embroidered apparel can benefit your company, contact us today. Fully Promoted can work with you to develop a strategy that will reach your goals. Our extensive inventory of wearables and other promotional products is guaranteed to have something that will work for your brand. We look forward to helping you grow your business and help your brand get noticed. If you need high quality Salt Lake City embroidery and printing services, make sure you hire the best such as Affordable-Printing.